L'orÉal professionnel paris INOA no ammonia permanent color #4.8 60 gr

INOA Ammonia-Free Permanent Hair Color #48 60 grams

Revolutionary Ammonia-Free Hair Color

Experience the luxury of INOA, the revolutionary permanent hair color from L’ORÉAL PROFESSIONNEL PARIS, formulated without ammonia. The power of oil is at the heart of this color, combined with innovative technology for a personalized approach. After twelve years of success, INOA is back with an improved formula, a fresh design, and an even more professional diagnostic approach, resulting in a superior customer experience.

The Unique Oil Delivery System (ODS) Technology

The innovative formula of INOA is based on the patented Oil Delivery System (ODS). This unique system uses a concentrated blend of no less than 60% oils to anchor the pigments deep within the hair structure, for an unprecedentedly beautiful and long-lasting result. This improved formula guarantees superior results, including: Excellent gray coverage. INOA provides complete gray coverage, even the most stubborn gray, up to 100%. The rich pigments ensure seamless and natural coverage, without streaks or patches, resulting in a uniform and natural look. Deep, vibrant, and radiant colors. Enjoy intense, vibrant, and brilliant colors with astonishing color fastness. The refined formula ensures long-lasting, beautiful, and rich color payoff, from roots to ends. The color stays consistent and shiny, without fading. Improved hair quality and shine. The 60% oil formula intensively moisturizes the hair, leaving it feeling silky soft and less brittle. This improved hair quality is immediately noticeable and visible in the beautiful shine. Instrumental tests even show an improvement in hair shine of up to 48% compared to previous INOA formulas. You’ll be amazed by the healthy and radiant look.

Vegan and sustainable formula

INOA is a 100% vegan formula, containing no animal-derived ingredients. This makes it a sustainable and ethical choice for both you and the environment.

Easy and efficient application

The improved mixing process simplifies application. The professional color service is smoother and more efficient, saving time and reducing stress during the process.

Sustainable and premium design

INOA’s new, premium design emphasizes sustainability. The tubes are made from 95% recycled aluminum, contributing to a greener environment. Each package includes a QR code for access to educational tools and professional support, for an optimal user experience.

INOA [iD] Diagnostics for personalized advice

The new INOA also offers the innovative [iD] diagnostic tool via the Style My Hair Pro app. This tool helps you select the perfect shade and provides personalized advice for optimal color, for a final result that perfectly suits your needs and hair type.

Package contents and shade

This package contains 60 grams of INOA permanent hair color in a rich, warm, and multi-dimensional brown shade #4.8, for a natural and chic look.

L’ORÉAL PROFESSIONNEL PARIS quality

Trust the professional quality of L’ORÉAL PROFESSIONNEL PARIS. INOA delivers the reliable, long-lasting performance you expect from this leading brand, for results that are consistently satisfying.