INOA no ammonia permanent color #6.23 60 gr

INOA Ammonia-Free Permanent Hair Color 623 60g

Revolutionary hair color technology from L’Oréal Professionnel Paris

Experience the innovation of INOA, the revolutionary ammonia-free permanent hair color from L’Oréal Professionnel Paris. This luxurious hair color is based on the power of oil, enhanced with innovative technology that results in a unique coloring procedure. After twelve years of success, INOA has been improved with an updated formula, a fresh look, and an advanced professional diagnostic method. The refined formula is now even better, more effective, and more sustainable than ever before. The tube itself, made from 95% recycled aluminum, underscores this sustainable ambition.

The Power of ODS: Oil Delivery System

At the heart of INOA lies the patented Oil Delivery System (ODS). This unique system uses a concentrated blend of 60% oils that anchor the pigments deep within the hair structure. This not only results in a rich and creamy texture that is easy to apply, but also provides deep, long-lasting and vibrant color with an intense, silky shine. The oils nourish the hair, contributing to a noticeably healthier and more beautiful appearance.

Exceptional results you can see and feel

INOA delivers consistent and superior results, including complete gray coverage of up to 100%. The intense, striking colors give the hair a spectacular look. Compared to previous INOA formulas, shine is improved by 48% (instrumental tests). The improved hair quality is clearly noticeable after the treatment. The formula is vegan, free from animal ingredients and derivatives. In addition, application is simplified with improved manageability for easy styling. The mixing of the products is now even more efficient thanks to a streamlined mixing process (instrumental tests).

Sustainability and ease of use

The redesigned premium packaging of INOA underscores the sustainable character of the product. The packaging is designed for ease of use and includes a QR code. This QR code provides access to educational resources and instructional videos that support both hairdressers and clients. The videos detail the application method for optimal results. This ensures a consistent and professional approach, regardless of location. Innovative diagnosis with the Style My Hair Pro app The innovative INOA [iD] diagnostic function, integrated into the Style My Hair Pro app, helps select the perfect hair color. The app takes hair type, skin tone, and personal preferences into account to recommend the best hair color choice. This makes it much easier for the hairdresser to choose the right shade, guaranteeing the desired result. Hair color 623: Warm, rich brown with golden highlights INOA 623 is a warm, rich brown with subtle red and golden highlights. This versatile color suits a variety of skin tones and hair textures. Whether you want a complete makeover or want to enhance your existing hair color, INOA 623 provides beautiful, long-lasting color with a glossy finish that will last. The shade is designed to give natural depth and warm reflections. 60 Gram Content: Professional Application 60 grams of product provide sufficient product for a professional application, but the amount will vary depending on hair length and thickness. This generous amount ensures even coverage and minimizes color shifts, resulting in a consistent and professional finish. The 60 gram volume makes it ideal for most hairstyles.