INOA no ammonia permanent color #5.0 60 gr

INOA Number Five Zero Permanent Hair Color 60 grams

Revolutionary Permanent Hair Color Without Ammonia

Discover the power of INOA by L’Oréal Professionnel Paris, a permanent hair color that is revolutionizing hair care. Twelve years after its initial launch, this innovative formula is completely ammonia-free and utilizes a patented Oil Delivery System (ODS). This system uses a concentrated blend of 60% oils to effectively and evenly distribute pigments throughout the hair. This results in deep, intense, and long-lasting color that respects the health of your hair.

Enriched Formula for Superior Color and Hair Quality

The updated INOA formula delivers superior results compared to previous versions. We see improved 100% gray coverage, perfectly covering even the most stubborn gray hairs. Color intensity is noticeably enhanced, resulting in vibrant and brilliant shades. In addition, the oily formula significantly improves hair quality, with 48% more shine measured by instrumental tests compared to previous formulations. Your hair will feel silky, healthy, and full after the treatment.

Easy and Efficient Application

Applying INOA 5.0 is easier and faster than ever before. The rich, oily texture makes application smooth and comfortable. The mixing process has been streamlined, saving you time without compromising quality. The improved formula ensures uniform color coverage for a natural and radiant result, regardless of the amount of gray hair. The result is a beautiful, natural look that suits you perfectly. The 60-gram packaging is ideal for an average treatment and ensures optimal coverage.

Sustainability and Professional Support

L’Oréal is committed to sustainability. The INOA packaging is an example of this: the tubes are made from 95% recycled aluminum, reducing our environmental footprint. In addition, each package includes a QR code that provides access to additional information, application instructions, and post-service care tips. The INOA [iD] feature in the Style My Hair Pro app helps with a professional diagnosis of hair needs, to ensure the perfect color match and achieve optimal results.

INOA 5.0 Color Result

INOA 5.0 delivers a rich, warm brown shade suitable for a wide range of skin tones. The subtle nuances create an elegant and sophisticated look. It’s a classic, timeless shade that offers versatile styling options. The formula, in addition to its beautiful color, guarantees a healthy, shiny result that lasts. This shade is perfect for those looking for a warm, classic, and elegant brown that always looks great.

Vegan and Cruelty-Free – An Ethical Choice

INOA is a vegan formula, completely free of animal ingredients and derivatives. The products are not tested on animals, so you can enjoy beautiful, ethically sourced hair color with peace of mind. L’Oréal is actively committed to sustainability and ethical production methods, with animal welfare as a top priority. These choices reflect the brand’s commitment to social and environmental responsibility.