DIA COLOR demi-permanent ammonia-free color #4.12 60 ml

DIA Color Demi-Permanent Hair Dye 412

Intense Color and Shine Without Ammonia

Discover the luxury of L’ORÉAL PROFESSIONNEL PARIS DIA Color demi-permanent hair dye, shade 4.12. This rich 60ml tube offers sophisticated technology for a brilliant result. The ammonia-free formula is specially designed to enrich and revitalize your hair color, resulting in a radiant shine that lasts for up to six weeks*. The innovative formula replenishes lost melanin in your hair, combating color fade and allowing you to cover up to 70% of gray hair. Prepare for triple the shine intensity** compared to previous services. Your hair color will look healthy and vibrant.

Natural Ingredients for Professional Results

A Caring Formula

With up to 92% naturally derived ingredients***, you’ll experience exceptional quality and a gentle treatment for your hair. Each DIA Color shade, from light blonde to deep brown, contains a minimum of 84% naturally derived ingredients. The remaining ingredients have been carefully selected for color stability, a pleasant fragrance, and optimal preservation. This demi-permanent color is alkaline and offers a controlled color enhancement for the desired nuance, whether it’s a subtle change or a more intense color shift. DIA Color delivers professional results in the comfort of your own home. The creamy texture allows for smooth and easy application, the 60ml packaging is suitable for a full color wash, depending on the length and density of your hair.

Easy Application

The creamy texture makes application particularly easy and pleasant. The 60 ml capacity is ideal for a complete color treatment, depending on the length and thickness of your hair. Clear instructions in the packaging guide you through every step. Please follow the instructions on the box carefully to avoid any allergic reactions. For optimal results, we recommend using the accompanying DIA Richesse developer, which will help you achieve the best color and condition for your hair. A Wide Palette of Shades Find Your Perfect Color Choose from a wide range of colors to perfect or transform your natural hair color. From light blonde to deep, rich brown, you’re sure to find the perfect shade that reflects your personality. Color 4.12 offers a subtle yet seductive shade that is versatile and suitable for various hair types. Take your time to browse the different shades in our range and choose the shade that suits you perfectly. L’Oréal Professionnel Paris DIA Color 4.12 offers a deep, warm brown shade with subtle golden blonde highlights, ideal for adding depth and shine to your existing brown hair or gently lightening it. This shade is ideal for hair type 4 or higher. Long-Lasting Results: Color That Lasts: Enjoy up to six weeks* of intense color and spectacular shine, without compromising your hair’s natural beauty. L’ORÉAL PROFESSIONNEL PARIS DIA Color’s advanced technology delivers long-lasting, radiant color. Thanks to a clever mechanism that replenishes lost melanin, your hair color will look vibrant and healthy for a long time. *Based on consumer and instrumental research. **Results from instrumental measurements. *** The percentage represents the maximum natural ingredients across the entire range, with at least 84% in each shade. The remaining portion is for color stability, sensory appeal, and preservation.