Sol de janeiro BRAZILIAN JOIA stregthening + smoothing shampoo 295 ml

BRAZILIAN JOIA stregthening + smoothing shampoo

Discover Sol de Janeiro's new repairing shampoo, ideal for fine to medium hair.

Gently cleanses while repairing damage, intensely hydrating and combating frizz, split ends and dryness, without weighing hair down.

• Sulfate-free formula safe for color-treated hair — perfect for those seeking nourishing, no-compromise hair care.
• Enriched with powerful Brazilian ingredients like Buriti oil, cupuaçu butter, and coconut extract, which restore and strengthen hair from root to tip.
• Feel the spirit of Brazil every time you wash your hair, with our iconic Cheirosa 62 fragrance — an addictive blend of pistachio, salted caramel, and golden vanilla.

Visible results from the first use (clinically proven):

• 58% of damage repaired
  
• 71% less frizz for 8 hours*
• 76% of split ends visibly restored*
• Continuous protection against future damage*

Turn your hair routine into a moment of tropical and sensorial care.

*After using Brazilian Joia shampoo and conditioner together. Based on a clinical study conducted by an independent laboratory, following the recommended dosage form.