DIA RICHESSE semi permanente #5,3 50 ml

DIA RICHESSE semi-permanent hair color #53

Discover the rich, natural shine of DIA RICHESSE

Pamper your hair with L’ORÉAL PROFESSIONNEL PARIS DIA RICHESSE semi-permanent hair color in the beautiful shade #53. This 50 ml tube offers a unique, tone-on-tone color that subtly enhances your natural hair color and reveals a vibrant shine. Specially designed for natural, undyed hair, the formula allows you to personalize your hair color, even with darker tones. Experience a noticeable improvement in the depth and richness of your hair color.

Subtle lightening action up to 15 levels

DIA RICHESSE #53 gives you the ability to lighten your hair color by up to 1.5 levels. This subtle, natural lightening creates a contemporary look that feels both radiant and soft. The color is beautifully distributed throughout your hair, for even, uniform coverage that looks completely natural.

Long-lasting color and reliable gray coverage

Enjoy your beautiful new hair color for up to six weeks. DIA RICHESSE #53 provides effective gray coverage of approximately 70%, helping you maintain a youthful appearance. The long-lasting color allows you to shine with fresh, vibrant hair color for weeks.

Healthy and cared-for hair, without harmful additives

DIA RICHESSE’s ammonia-free and odor-free formula respects the health of your hair. Unlike many other dyes, DIA RICHESSE does not dry out your hair or make it rough. On the contrary, the formula hydrates and nourishes your hair for extra strength and health. So you can color your hair without worrying about damage.

Professional results at home

While DIA RICHESSE recommends professional application in salons, the user-friendly system is designed to give you the chance to experience the beauty of salon color at home. The carefully developed formula ensures even coverage and a natural look. With DIA RICHESSE, you’ll experience exceptional results. Get ready to turn heads with sophisticated and elegant hair color.

A perfect addition to your hair care routine

DIA RICHESSE #53 not only adds color but also enhances the overall health and shine of your hair. Thanks to its rich nourishing properties, your hair will feel soft and silky after coloring, without the usual dryness experienced with other hair colors. The color penetrates deeper into the hair structure, making it more even and giving it natural, brilliant shine. Discover the transformation, discover DIA RICHESSE.